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Design system and Arabic-first / bilingual layer
Canonical: MASTER_OPERATING_PROMPT.md.
Design system goals
- Premium and restrained — engineering-grade polish, not noisy marketing chrome.
- Conversion-aware — clarity of primary actions and trust-building patterns.
- RTL-safe — layout, icons, and animations must not assume LTR-only.
- Culturally aware — GCC-relevant tone, imagery, and business context where applicable.
- Accessible — contrast, focus order, semantics, motion preferences.
- Performant — avoid unnecessary font and bundle bloat; measure Core Web Vitals where relevant.
Typography (Dealix rule)
- IBM Plex Sans Arabic — primary UI font.
- 29LT Azal — hero / display only; do not use for dense UI body.
- App-specific secondary fonts (e.g. Tajawal in
salesflow-saas) must remain consistent with product design decisions; new surfaces should align with root constitution for Arabic-first products.
Components
Each significant component should define:
- Purpose and invariants
- States (default, hover, active, disabled, read-only)
- Loading, empty, and error states
- Accessibility expectations
- Mobile behavior
- Analytics hooks only when product metrics require them (avoid leaking PII)
Arabic-first / bilingual (GCC relevance)
When the product targets Saudi or broader GCC:
- RTL-safe UI —
dir, logical properties, mirrored layouts tested. - Arabic copy QA — gender, formality, product terminology; avoid machine-glossy placeholder Arabic.
- Bilingual consistency — API messages and UI strings stay aligned across AR/EN.
- Arabic summarization/classification — routed per sensitivity (S2/S3 to private/local paths per policy).
- Local market vocabulary — real estate, healthcare, etc., as appropriate.
- Trust cues — licenses, support channels, PDPL consent patterns in UX.
- Notifications — Arabic-first templates where the user locale is Arabic.
- SEO / content — Arabic content strategy where public marketing applies.
Dealix pointers
- Frontend:
salesflow-saas/frontend/(App Router, Tailwind, RTL patterns). - Arabic NLP services:
salesflow-saas/backend/app/services/ai/arabic_nlp.py. - Prompts (tone, not policy):
salesflow-saas/ai-agents/prompts/.
See also: approval-policy.md (sensitivity classes), trust-fabric.md.