system-prompts-and-models-of-ai-tools/dealix/docs/ops/agency_partner_kit.md

Dealix Agency Partner Kit

Who this is for: Saudi marketing / CRM / web / lead-gen agencies that sell services to B2B SMB and enterprise clients. Add Dealix to their offering stack — they earn setup fees + commission on MRR.

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Partner pitch (60-second version)

"أنت وكالة تسويق في السعودية. عملاءك يدفعون لك آلاف ريالات شهرياً لتجيب leads. المشكلة الحقيقية؟ الـ leads تدخل CRM العميل، وما يُرَد عليها بسرعة. هنا Dealix يدخل: تضيف طبقة AI sales rep بالعربي فوق كل عميل، تأخذ 20-30% من MRR كل عميل دائم، + setup fee لمرة واحدة. كل 5 عملاء = 5,000-15,000 ريال إضافي شهرياً، صفر tech work."

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Partner packages

الباقة	Setup Fee	Commission	يناسب
Starter	3,000 SAR	20% من MRR (طول حياة العميل)	وكالات صغيرة، أول 1-3 عملاء
Growth	8,000 SAR	25% من MRR	وكالات 10-50 عميل
Scale	25,000 SAR	30% من MRR + white-label option	وكالات enterprise، 50+ عميل
Referral-only	0	10% من MRR لـ 12 شهر	من لا يريد setup / implementation

Setup fee splits: 50% upon signing, 50% upon first customer onboarded. Commission: paid monthly, 15 days after Dealix receives payment from end customer.

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What the partner delivers vs what Dealix delivers

Partner (the agency) delivers

• Client discovery + sales conversation
• Client onboarding: kickoff call, Dealix AI config (prompts, FAQ, branding)
• Client training: how to read Dealix dashboard, handle leads
• First-30-days support
• Integration with client's CRM (via Dealix connectors)
• Monthly optimization review

Dealix (the product) delivers

• The AI sales rep product
• Saudi Arabic prompt engineering
• All infrastructure (Railway, hosting, SSL)
• Product updates
• Partner enablement content + case studies
• Technical escalation (if client hits a bug)

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Partner onboarding flow (7 days)

Day 0 — Partner signs Partner Agreement

• Sami sends partner intake form
• Partner chooses tier
• Setup fee invoiced (50% upfront)

Day 1 — Kickoff

• 60-minute partner training session (Zoom)
• Partner receives: one-pager, battlecard, demo script, objection library AR, sector playbooks
• Demo Dealix instance provisioned for the agency to show clients

Day 2-4 — Agency sells first client

• Agency uses materials to pitch 3-5 existing clients
• Sami supports on first 1-2 calls (shadow)

Day 5-7 — First agency client onboarded

• Client pays Dealix directly
• Commission starts

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Objection handling (agency-specific)

"How do I explain this to my client?"

"One-pager + demo link. Most clients buy in 15 minutes when we show the 45-second response time."

"What if client cancels after setup?"

"Cancellation in first 30 days = 50% of setup fee refunded to client by Dealix (agency keeps portion). After 30 days: standard cancellation policy."

"What if I want to white-label?"

"Scale tier includes white-label — Dealix runs under your brand. MRR share slightly lower (25% instead of 30%) because branding shifts to you."

"What's my exclusivity?"

"Geography or vertical exclusivity is negotiable at Scale tier. Starter/Growth = non-exclusive."

"What about existing clients I already sold something to?"

"Dealix layers on top. We tell the client: 'your agency is now adding AI lead qualification.' Your upsell, your commission."

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Partner KPIs Dealix tracks

For every agency partner:

• Pipeline of clients (pitched but not closed)
• Clients signed (and their MRR)
• Commission paid to agency (monthly)
• Client churn rate per agency
• Client satisfaction (from Dealix side)

Reviewed quarterly with each agency partner.

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Marketing kit agency receives

• dealix_onepager.html (one-page sales asset — ready to email to clients)
• dealix_pitch_deck.md (15-slide deck — customizable)
• dealix_demo_script_30min.md (how to run a 30-min demo)
• dealix_battlecards.md (Foodics, Lucidya, Salla comparison cards)
• dealix_roi_calculator.html (interactive ROI calculator)
• dealix_objection_handler.md (objection library)
• sector_playbooks.md (per-sector positioning)
• dealix_brand_guidelines.md (visual identity for co-branded materials)

All ship in the sales-kit directory.

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First 5 agency targets (ranked)

See docs/ops/lead_machine/TOP_5_PARTNERS.csv for scored priorities.

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Agency Partner — first message template

السلام عليكم [الاسم]،

أنا سامي من Dealix — طبقة AI sales rep بالعربي تستقبل leads العميل، تؤهّلهم، وتحجز demo — كل ذلك قبل ما يصل للموظف.

للوكالات مثلكم: setup 3-15K + 20-30% من MRR كل عميل دائم. عميل واحد = 200-800 ريال شهرياً لكم، وبعد 5 عملاء تصير revenue stream قوية.

20 دقيقة demo كيف يشتغل معكم ومع عملائكم؟
📅 https://calendly.com/sami-assiri11/dealix-demo
🤝 https://dealix.me/partners.html

سامي

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Partner agreement template

Short 2-page agreement covering:

1. Scope of services (setup + commission + escalation)
2. Commission terms (25% of MRR, paid monthly, 15-day lag)
3. Term (12 months, auto-renewal)
4. Non-exclusive unless Scale tier
5. Termination (30 days notice from either side; commission on existing clients continues)
6. Confidentiality
7. IP ownership (Dealix retains product IP; agency retains client relationship)
8. Governing law: KSA

Full template in docs/sales-kit/dealix_agency_partnerships.md (existing file).

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Red flags (do not sign)

• Agency has < 5 existing clients (no distribution)
• Agency has reputation for spam / bad practices
• Agency insists on re-selling under white-label at Starter tier (not offered)
• Agency wants upfront payment (Dealix pays commission; agency pays setup — we never pay agency upfront)
• Agency refuses to include Dealix briefing in their client onboarding