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214 lines
5.3 KiB
Markdown
214 lines
5.3 KiB
Markdown
# ⏰ Dealix — Daily Revenue Operating System
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**Run this every business day (Sun-Thu). Takes 3-4 hours focused work.**
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---
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## 🌅 Morning Block (8:00 - 10:30 AM)
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### 8:00 — Systems Check (10 min)
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- [ ] Open Sentry → any overnight errors? Triage.
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- [ ] Check UptimeRobot → uptime % last 24h?
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- [ ] Check Moyasar → any new payments?
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- [ ] Check email → any replies from leads?
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### 8:15 — Pipeline Review (15 min)
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Open `dealix_14day_tracker.html`:
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- [ ] Score pipeline by stage (A/B/C/D)
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- [ ] Identify top 3 deals closest to close
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- [ ] Schedule today's follow-ups
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### 8:30 — Prime Outreach (2 hours)
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Peak response times: Sunday-Thursday 9-11 AM Saudi time.
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Send:
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- [ ] 5 LinkedIn DMs (warm connections first)
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- [ ] 5 WhatsApp messages (if you have numbers)
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- [ ] 3 emails (from Apollo/Hunter)
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Every message: 30 seconds personalization from their profile.
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### 10:30 — Inbox Zero (15 min)
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- [ ] Respond to every reply within 5 min during work hours
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- [ ] Schedule demos via Calendly link
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- [ ] Log everything in Google Sheet tracker
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---
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## ☀️ Midday Block (11:00 AM - 2:00 PM)
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### 11:00 — Demos (flexible 30-60 min each)
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If demos are booked:
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- [ ] Review prospect's company + pain points 10 min before
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- [ ] Follow `demo_script_30min.md` exactly
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- [ ] Always end with pilot offer (1 SAR)
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### 12:00 — Partner Outreach (30 min)
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- [ ] 2 agency/consultant LinkedIn DMs
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- [ ] 1 referral ask to existing contact
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### 12:30 — Content (1 hour, 3 days/week)
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Monday/Wednesday/Friday:
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- [ ] 1 LinkedIn post (Build in Public format)
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- [ ] Engage with 10 target accounts (comment, like)
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---
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## 🌆 Afternoon Block (2:00 - 5:00 PM)
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### 2:00 — Follow-ups (1 hour)
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Peak 2nd-wave time: Tuesday-Thursday 2-4 PM.
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- [ ] Day +3 follow-ups (bump message)
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- [ ] Day +7 value-add follow-ups (insight/stat)
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- [ ] Day +14 breakup emails
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### 3:00 — Pipeline Admin (30 min)
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- [ ] Update CRM with today's activities
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- [ ] Move deals through stages
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- [ ] Flag stale deals
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### 3:30 — Customer Success (30 min, if any customers exist)
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- [ ] Check on active pilots (day 1, 3, 5)
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- [ ] Preempt objections
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- [ ] Ask for referrals from happy customers
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---
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## 🌙 Evening Block (5:00 - 6:00 PM)
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### 5:00 — Daily Retrospective (30 min)
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Write scoreboard:
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```
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INPUTS OUTPUTS REVENUE
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Leads: __ Replies: __ MRR added: __
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Msgs: __ Demos: __ Pilots: __
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Calls: __ Pilots: __ Paid: __
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```
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### 5:30 — Tomorrow Prep (30 min)
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- [ ] Tomorrow's lead list ready (10 people)
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- [ ] Personalization research done
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- [ ] Demos on calendar with prep time
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- [ ] Priority 3 for tomorrow
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### 6:00 — STOP
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Close laptop. Recovery matters.
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---
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## 📅 Weekly Rhythm
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### Sunday
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- Fresh pipeline review
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- Set week's outreach targets
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- Check inbound channels
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### Monday
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- Start week with strongest warm outreach
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- Content post
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- Partner follow-ups
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### Tuesday
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- Highest cold outreach day
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- Demos concentration
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- Content post
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### Wednesday
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- Mid-week push
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- Partner meetings
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- Content post
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### Thursday
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- Closing day (deals ending)
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- Demo reschedules
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- Content post
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### Friday (half-day)
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- Weekly metrics review
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- Content scheduling next week
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- Personal learning (1 hour)
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### Saturday
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- OFF. No exceptions.
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---
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## 🧪 Weekly Experiments
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**Every Friday:** Design 1 experiment for next week.
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Examples:
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- Try voice notes on WhatsApp (vs text)
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- Shorter subject lines on email
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- Different time of day for outreach
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- New channel (Instagram DM, TikTok)
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- New lead source (Product Hunt, niche forums)
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**Measure:** compare response rate vs. baseline.
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**Rule:** Keep what works, kill what doesn't, within 2 weeks.
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---
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## 🎯 Conversion Funnel Targets (Daily)
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If you're hitting **0 customers/day:**
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- Need more **quality** leads, not more volume
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- Likely: wrong ICP, weak message, or wrong channel
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If you're hitting **0.5-1 customers/day:**
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- System works. Need more volume.
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- Scale channels that convert best.
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If you're hitting **1-3 customers/day:**
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- You're in product-market fit zone
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- Focus on retention + referrals now
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- Consider hiring first BDR
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---
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## 🔄 Bottleneck Diagnosis
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Every week, identify the narrowest funnel point:
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| If this is low... | Action |
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|-------------------|--------|
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| Leads/day | Add source (agency, paid ads) |
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| Reply rate | Rewrite opening line |
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| Demo booking | Simplify ask (15 not 30 min) |
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| Demo show rate | Confirmation 24h before |
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| Demo close | Practice objection handler |
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| Payment completion | Simplify checkout |
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Fix the narrowest point first. Don't add volume upstream if conversion downstream is broken.
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---
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## 🚨 Escalation Triggers
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Contact Sami immediately if:
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- 3+ leads reply within 1 hour (capacity overwhelm)
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- First paid customer received (celebrate + document)
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- Churn/cancellation request (respond within 1 hour)
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- Technical issue (Moyasar webhook failing, site down)
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- Press/PR opportunity
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---
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## 💪 Mental Game
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**Week 1-2:** Expect 0 paid customers. Don't panic.
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**Week 3-4:** Expect 1-3 paid. Relief sets in.
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**Month 2:** Expect 5-10 paid. Momentum builds.
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**Month 3:** Expect 15-30 paid. Real business emerges.
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The first customer is the hardest. Everything after is easier because:
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- Social proof exists
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- You know what works
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- You can do referrals
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- Your confidence is real, not performed
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**Daily discipline > sporadic genius.**
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Run this system every day. Results compound.
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