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P0.2: Marketers page rewritten from 131-line link hub to 463-line service sales page with: hero, problem statement, solution, 3 workflows (agency/freelancer/CRM), 3 pricing packages with partner revenue share, revenue calculator, trust blocks, 8 FAQs, final CTA. All Calendly links point to live booking page. P0.5: RAILWAY_ENV_KEYS.md — complete env key reference with source URLs, cost, effect when missing, verification command. Separates P0 (GROQ/Google/Sentry/PostHog) from P1 (Moyasar) and P2 (Maps/ SendGrid/WhatsApp/HubSpot). P0.6: FIRST_5_OUTREACH.md — 5 ready-to-send messages (SaaS founder, agency owner, real estate, B2B services, referral ask) with Arabic text, follow-ups at 24h and 72h, opt-out line, lead tracker table. P0.7: DEMO_BOOKING_RUNBOOK.md — 20-minute demo flow with discovery questions, live API demo sequence (enrich-tech, route, message), ROI discussion framework, objection handling, 3 close patterns, post-demo follow-up template. P0.8: FULL_OPS_LAUNCH_RUNBOOK.md — daily checklist, payment test checklist, Moyasar diagnostic steps, outreach/demo/rollback/DB restore/incident checklists, do-not-touch list, definitions of launch-ready and revenue-live. https://claude.ai/code/session_01W1rJthWDkasijTdXCfxVHs
78 lines
3.4 KiB
Markdown
78 lines
3.4 KiB
Markdown
# Dealix — Demo Booking Runbook
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## How to Book First Demo
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1. Prospect responds positively to outreach message
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2. Send Calendly link: `calendly.com/sami-assiri11/dealix-demo`
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3. Or propose 2 specific times: "يناسبك بكرة 11 ص أو 3 م؟"
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4. Calendly sends confirmation to both parties
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## Demo Preparation (30 min before)
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- [ ] Open prospect's website in a tab
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- [ ] Run `POST /api/v1/prospect/enrich-tech` with their domain — note what tools they use
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- [ ] Run `POST /api/v1/prospect/route` with their company/sector — note classification
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- [ ] Prepare 1 sector-specific pain point to mention
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- [ ] Have Calendly open for follow-up booking if needed
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- [ ] Have pilot offer ready (499 SAR / 7 days)
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## Demo Flow (20 minutes)
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**0:00-2:00 — Context Check**
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- "شكراً على وقتك. قبل ما نبدأ — وش أكبر تحدي عندكم في متابعة الـ leads حالياً؟"
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- Listen. Take note.
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**2:00-5:00 — Discovery (3 questions)**
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1. "كم lead تقريباً تستقبلون شهرياً؟"
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2. "كم منهم يُتابع خلال أول ساعة؟"
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3. "إيش يصير لـ leads اللي ما يُرد عليهم بسرعة؟"
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**5:00-12:00 — Show Dealix**
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- Show pricing/plans API response (real, live)
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- Show enrich-tech on their domain (real detection)
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- Show prospect/route classification
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- Show prospect/message with their company name → generated Arabic message
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- Explain: "هذا يصير تلقائي لكل lead يجيكم"
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**12:00-16:00 — ROI Discussion**
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- "لو عندكم [X] lead/شهر، و30% تضيع، يعني [Y] فرصة ضائعة"
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- "Dealix يرد خلال 45 ثانية — كم من هذول ممكن تنحفظ؟"
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- Do not guarantee numbers. Say "نقيسها معكم خلال 7 أيام"
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**16:00-18:00 — Handle Objections**
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- Price: "نبدأ بـ pilot 7 أيام بـ 499 ريال — لو ما شفت قيمة، استرداد كامل"
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- CRM: "Dealix يشتغل فوق CRM الحالي — ما يستبدله"
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- Arabic: "نبدأ manual + AI-assisted — نراجع أول الردود معك"
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- Privacy: "متوافق PDPL — بيانات كل عميل منفصلة"
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**18:00-20:00 — Close**
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- Strong: "نبدأ الـ pilot الأسبوع الجاي؟"
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- Medium: "أرسل لك تفاصيل الـ pilot وتقرر؟"
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- Soft: "فكّر فيها — أتابع معك بكرة"
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## After Demo (same day)
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- [ ] Update tracker: demo_done = yes
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- [ ] Send follow-up message:
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```
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شكراً على وقتك اليوم [الاسم].
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ملخص: نقدر نجرب Dealix على [X] leads عندكم لمدة 7 أيام.
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الهدف: نقيس سرعة الرد وعدد المؤهلين والمواعيد المحجوزة.
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التكلفة: 499 ريال — مع ضمان استرداد.
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جاهز نبدأ؟
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```
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- [ ] If yes → send payment request (bank/STC Pay)
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- [ ] If "need time" → schedule follow-up in 48h
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- [ ] If no → ask "هل تعرف أحد ممكن يستفيد؟"
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## What Qualifies a Successful Demo
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- Prospect asks about pricing or pilot → high intent
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- Prospect says "أبي أجرب" → convert immediately
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- Prospect asks technical questions → engaged (answer, don't oversell)
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- Prospect goes quiet → follow up in 24h, not immediately
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## Recording
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- Use Loom or OBS to record screen during demo (ask permission first)
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- Save recording for internal review
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- Do not share recording externally without consent
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