mirror of
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f4c5cab4fd
All 5 files rewritten as production-grade operational documents: 1. MARKETERS_PAGE_PLAN.md (165 lines → full spec): 10 page sections, 5 target segments, 3 packages, 3 workflows, 5 agency use cases, 3 freelancer scenarios, 10 FAQs, proof blocks, conversion goals. Ready to implement as TSX rewrite. 2. AGENCY_PARTNER_OFFER.md (212 lines — new file): 6 partner types, 3 sellable tiers, 3 service-exchange models, manual-now vs automated-later table, 3 implementation packages, 5-step partner workflow, stage-1 motion plan (weeks 1-4), 5 named first targets, outreach message, revenue math. 3. REVENUE_READINESS_CHECKLIST.md (191 lines — rewritten): 7 paths (pricing/invoice/payment/booking/CRM/follow-up/test), manual fallback for every function, Moyasar diagnostic checklist, 0/7 DoD items done (revenue NOT live — gap is sales activity). 4. LAUNCH_GATES.md v2.0 (157 lines — restructured): 5 categories (Product/Ops/Revenue/Measurement/Governance), 39 gates total: 28 closed, 1 partial, 9 open, 1 blocked. Open = 4 env keys + 3 sales activities + 2 drills. 5. NEXT_24H_7D_30D.md (81 lines — new file): 24h: 3 keys + 5 messages + 1 post. 7d: 1 demo + 1 pilot offer + partner motion. 30d: 3 paid pilots (1,497 SAR) + 1 partner + case study. Revenue trajectory table + "What NOT to do" list. https://claude.ai/code/session_01W1rJthWDkasijTdXCfxVHs
213 lines
6.5 KiB
Markdown
213 lines
6.5 KiB
Markdown
# Dealix — Agency & Partner Offer
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---
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## Who This Is For
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| Partner Type | Profile | Why They Care |
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|-------------|---------|---------------|
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| **Performance Agency** | Runs ads for Saudi B2B clients, 5-30 people | Leads go cold → client churns → agency loses MRR |
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| **Full-Service Digital Agency** | Websites + ads + social, 10-50 people | Needs post-lead solution to retain clients |
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| **Freelance Digital Marketer** | Solo or 2-3 people, manages multiple clients | Wants recurring revenue beyond project fees |
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| **CRM/RevOps Consultant** | Implements HubSpot/Zoho/Salesforce | Client doesn't use CRM because no leads flow in properly |
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| **WhatsApp Marketing Specialist** | Knows Saudi WhatsApp culture | Can't scale manual responses for 10+ clients |
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| **IT Services Company** | Sells tech solutions to Saudi SMEs | Wants to add SaaS reselling to portfolio |
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---
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## What Partners Can Sell
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### Tier 1: Dealix Response (للشركات الصغيرة)
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**Client pays partner:** 990 SAR/month
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**Setup fee:** 3,000 SAR (partner keeps 100%)
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**Partner MRR share:** 30% = 297 SAR/month
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**Scope:**
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- AI Arabic responder on WhatsApp or web forms
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- 5 qualification questions configured per client
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- Leads classified: hot / warm / cold
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- Weekly summary report (manual first, auto later)
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**Dealix delivers:** System config + AI response + weekly report
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**Partner delivers:** Client relationship + billing + communication
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### Tier 2: Dealix Growth (للشركات المتوسطة)
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**Client pays partner:** 2,490 SAR/month
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**Setup fee:** 7,000 SAR (partner keeps 100%)
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**Partner MRR share:** 25% = 622 SAR/month
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**Scope:**
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Everything in Tier 1, plus:
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- Calendly/booking integration
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- CRM sync (HubSpot two-way)
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- Follow-up sequences (Day +2, +5, +10)
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- Daily report (not just weekly)
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### Tier 3: Dealix Enterprise (للمؤسسات)
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**Client pays partner:** Custom (starting 5,000+ SAR/month)
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**Setup fee:** 15,000+ SAR
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**Partner MRR share:** 20% (negotiable)
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**Scope:**
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Everything in Tier 2, plus:
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- Multi-channel (WhatsApp + Email + Voice)
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- Executive dashboard
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- Approval workflows
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- SLA tracking
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- Dedicated account manager from Dealix
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---
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## Service-Exchange Models
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### Model A: Referral Only
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- Partner introduces client
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- Dealix handles everything (sales, setup, billing)
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- Partner earns **10% of MRR for 12 months**
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- No work required from partner after intro
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- Best for: consultants, mentors, advisors
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### Model B: Co-Sell
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- Partner sells to client, collects payment
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- Dealix provides system + support
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- Partner earns **setup fee (100%) + 20-30% MRR**
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- Partner handles client relationship
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- Best for: agencies with existing clients
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### Model C: White-Label (future)
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- Partner brands Dealix as their own
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- Full control of client billing
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- Higher MRR share (40-50%)
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- Requires Scale plan or above
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- **Not available now — post first 10 paying partners**
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---
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## What Dealix Delivers (manual-first)
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| Deliverable | Now (Manual) | Later (Automated) |
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|-------------|-------------|------------------|
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| Client onboarding | Sami configures in 24h | Self-service portal |
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| Arabic response templates | Manually tuned per sector | LLM-generated per client |
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| Qualification questions | Configured per client brief | AI-optimized from conversations |
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| Daily/weekly reports | Manual email | Auto-generated dashboard |
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| CRM sync | Manual export + import | Real-time HubSpot sync |
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| Billing to client | Partner handles | Moyasar recurring (future) |
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| Partner commission | Manual bank transfer | Automatic monthly payout |
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| Escalation | WhatsApp to Sami | Ticketing system |
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---
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## Implementation Packages
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### Quick Start (1 day)
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- 1 channel (WhatsApp or web form)
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- 5 qualification questions
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- 1 sector template
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- Weekly report
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- **Setup: 3,000 SAR**
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### Standard (3 days)
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- 2 channels
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- Custom qualification flow
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- Calendly integration
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- CRM sync
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- Daily report
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- **Setup: 7,000 SAR**
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### Advanced (5-7 days)
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- All channels
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- Multi-department routing
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- Approval workflows
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- Executive dashboard
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- **Setup: 15,000+ SAR**
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---
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## Referral / Partner Workflow
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### Step 1: Partner Applies
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- Books Calendly call or sends WhatsApp message
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- Sami evaluates fit (are they in Saudi B2B? do they have clients?)
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- If yes → simple 1-page partner agreement
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### Step 2: First Client Pilot
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- Partner introduces their best-fit client
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- Dealix runs 7-day pilot on client's leads — **free for first client**
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- Client sees: faster response, more qualified leads, booked meetings
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### Step 3: Client Converts
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- Client agrees to monthly plan
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- Partner bills client directly (co-sell) or Dealix bills (referral)
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- Partner earns according to model A, B, or C
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### Step 4: Scale
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- Partner adds more clients
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- Each new client = new setup fee + new MRR
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- Monthly partner check-in with Sami
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---
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## Stage-1 Partner Motion (Week 1-4)
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### Target: 5 partners signed, 3 with first client in pilot
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**Week 1:** Contact 10 agencies
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- 5 via LinkedIn DM (message in COMMAND_CENTER.md)
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- 5 via warm WhatsApp (personal network)
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- Offer: free pilot for first client
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**Week 2:** Run 3 pilots
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- Each pilot = 7 days on client's leads
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- Daily report to partner + client
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- Measure: response time, qualified leads, booked meetings
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**Week 3:** Convert 2 pilots to paid
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- Partner earns first setup fee
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- MRR starts flowing
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**Week 4:** Onboard 2 more partners
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- Use first partner as reference
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- Repeat Week 1-2 process
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### First 5 Partner Targets
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1. **Peak Content** (Riyadh) — content marketing, has B2B clients
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2. **Digital8** (Riyadh) — full service, performance marketing
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3. **Wavy** (Saudi) — social media management
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4. **Hayan** (Saudi) — HubSpot implementation partner
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5. **Bold Agency** (Riyadh) — performance + creative
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### Partner Outreach Message
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```
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السلام عليكم [الاسم]،
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أنا سامي — مؤسس Dealix. نشتغل على طبقة AI بالعربي ترد
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على leads عملاء الوكالات وتأهلهم وتحجز مواعيد تلقائياً.
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الفكرة لكم: تبيعونها كـ setup + retainer فوق خدماتكم.
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العميل يشوف ROI أسرع — وأنتم تزيدون MRR.
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نبدأ بـ pilot مجاني لأول عميل عندكم — 7 أيام بلا تكلفة.
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يناسبك 20 دقيقة هذا الأسبوع؟
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calendly.com/sami-assiri11/dealix-demo
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```
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---
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## Revenue Math
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```
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Per partner (conservative):
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2 clients/quarter × 990 SAR/month = 1,980 SAR MRR
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+ 2 × 3,000 SAR setup = 6,000 SAR
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Annual from 1 partner: 23,760 + 6,000 = 29,760 SAR
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5 partners:
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= 9,900 SAR MRR + 30,000 SAR setup
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= ~148,800 SAR/year
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10 partners:
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= ~297,600 SAR/year
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```
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