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Targeting & Acquisition OS (16 modules) — نظام الاستهداف الذكي - account_finder: account-first targeting; 12 buying signals; deterministic 10-25 accounts per (sector, city) - buyer_role_mapper: 14 buyer roles + sector-specific buying-committee maps + role-based Arabic angles - contact_source_policy: 12 sources (crm_customer→opt_out) with risk_score, channels-allowed, retention guidance, lawful_basis - contactability_matrix: 5 action modes (suggest_only/draft_only/approval_required/approved_execute/blocked); opt-out always blocked - linkedin_strategy: Lead Forms + Ads + manual ONLY; linkedin_do_not_do() locks scrape/auto-DM/auto-connect/extensions - email_strategy: drafts + unsubscribe footer + domain-pacing (fresh/warmed/trusted/damaged) + spam-trigger risk - whatsapp_strategy: opt-in only; rejects cold + risky phrases; opt-in template requires explicit purpose+company+unsubscribe - social_strategy: official APIs only; listening + drafts; no auto-publish - outreach_scheduler: day-by-day plans + daily limits + opt-out enforcement - reputation_guard: bounce/complaint/opt-out thresholds → healthy/watch/pause + recovery actions per channel - daily_autopilot: Arabic brief + 7 today actions + EOD report - acquisition_scorecard: pipeline + meetings + risks + productivity_score - self_growth_mode: 5 ICP focuses for Dealix; daily brief + monthly targets - free_diagnostic: Free Growth Diagnostic (3 ops + msg + risk + plan) → paid pilot recommendation - contract_drafts: Pilot/DPA/Referral/Agency/SOW outlines (legal_review_required, PDPL-aware) - service_offers: 7 targeting-tier offers + recommend by customer-type Service Tower (8 modules) — برج الخدمات الذاتية (12 productized services) - service_catalog: 12 services with target_customer/outcome/inputs/workflow/deliverables/pricing/risk/proof/upgrade - service_wizard: deterministic recommend (agency→partner; list→list_intelligence; founder→self_growth; CEO→exec_brief; budget≥2999→growth_os; default→first_10) - mission_templates: workflow steps with approval gates + linked growth missions - pricing_engine: SAR quotes scaled by company_size×urgency×channels_count + setup_fee + monthly_offer - deliverables: client report outline + proof pack template + operator checklist (no live actions) - service_scorecard: 0..100 score from drafts/replies/meetings/pipeline/CSAT - whatsapp_ceo_control: daily brief, approval cards (≤3 buttons), risk alerts, EOD reports - upgrade_paths: deterministic next-service recommendation + Arabic upsell messages Service Excellence OS (8 modules) — مصنع الخدمات الممتازة - feature_matrix: 12 must-have features per service + advanced/premium/future tiers - service_scoring: 10-dimension excellence score (clarity, speed_to_value, automation, compliance, proof, upsell, uniqueness, scalability, ops_daily, proof_data) → launch_ready/beta_only/needs_work - quality_review: 4 gates (proof / approval / pricing / channels) + status verdict; review_service_before_launch and review/all - competitor_gap: 7 competitor categories (CRM, WhatsApp tools, email assistants, LinkedIn tools, agencies, revenue intelligence, generic AI) + Dealix advantages + do-not-copy - proof_metrics: required metrics + ROI estimate (pipeline_x + closed_won_x) + Arabic summary - research_lab: monthly brief + feature hypotheses + top-3 experiments + monthly review - service_improvement_backlog: feedback→backlog conversion + impact/effort prioritization + weekly improvements - launch_package: landing outline + sales script + 12-min demo script + 5-day onboarding checklist Routers (3 new) — 62 endpoints - /api/v1/targeting/* — 20 endpoints (accounts, buying-committee, contacts, uploaded-list, outreach, daily-autopilot, self-growth, reputation, linkedin, drafts, free-diagnostic, services, contracts) - /api/v1/services/* — 20 endpoints (catalog, recommend, intake, start, workflow, deliverables, proof-pack, quote, setup-fee, monthly-offer, scorecard, upgrade-path, ceo daily-brief/approval-card/risk-alert/EOD) - /api/v1/service-excellence/* — 22 endpoints (feature-matrix, score, quality-review, review/all, proof-metrics, roi-estimate, gap-analysis, research-brief, hypotheses, experiments, monthly-review, backlog, weekly-improvements, launch-package, landing/sales/demo/onboarding) Tests (3 new files, 105 tests) - test_targeting_os: 47 tests (Arabic accounts, buying committees, opt-out blocked, cold WA blocked, LinkedIn no-scraping, email unsubscribe, WA risk, outreach plan, reputation guard, self-growth, contracts, scorecard) - test_service_tower: 38 tests (12+ services, all have pricing/proof/deliverables/approval, wizard recommendations, workflow includes approval, quote scales, CEO cards ≤3 buttons, no live send) - test_service_excellence: 33 tests (feature matrix, score returns status, ALL services pass quality gates, ROI x-multiples, 7 competitor categories, hypotheses+experiments, backlog conversion, launch package complete, demo=12min) Docs (3 new + 1 updated) - TARGETING_ACQUISITION_OS.md (Arabic) - SERVICE_TOWER_STRATEGY.md (Arabic) - SERVICE_EXCELLENCE_OS.md (Arabic) - DEALIX_100_PERCENT_LAUNCH_PLAN.md — added §36 Targeting OS + §37 Service Tower + §38 Service Excellence + §39 Landing Pages Landing pages (4 new, RTL Arabic) - services.html — 3 doors + 12 productized services - free-diagnostic.html — free growth diagnostic - first-10-opportunities.html — kill feature - agency-partner.html — agency partner program Test results - 105/105 new tests pass - Full suite: 768 passed, 2 skipped - 0 existing tests broken Safety + integration with previous layers - Targeting OS uses contactability_matrix → ALL contacts gated before any send - Service Tower's workflow includes approval gate; ALL services live_send_allowed=False - Service Excellence quality_review BLOCKS launch on missing proof/approval/pricing/unsafe channels - linkedin_do_not_do() encodes 8 explicit prohibitions (scraping/auto-DM/auto-connect/extensions) - whatsapp_do_not_do() blocks cold sends + group scraping - Contracts always: legal_review_required=True, not_legal_advice=True, PDPL sections present - Self-Growth Mode lets Dealix target its OWN ICP using the same approval-first pipeline Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
119 lines
3.8 KiB
Python
119 lines
3.8 KiB
Python
"""Pricing engine — quotes + setup + monthly + post-service plan."""
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from __future__ import annotations
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from typing import Any
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from .service_catalog import get_service
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def quote_service(
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service_id: str,
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*,
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company_size: str = "small",
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urgency: str = "normal",
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channels_count: int = 1,
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) -> dict[str, Any]:
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"""Quote a service with company-size + urgency + channels multipliers."""
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s = get_service(service_id)
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if s is None:
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return {"error": f"unknown service: {service_id}"}
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p_min = float(s.pricing_min_sar)
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p_max = float(s.pricing_max_sar)
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if p_min == 0 and p_max == 0:
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return {
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"service_id": service_id,
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"is_free": True,
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"estimated_min_sar": 0,
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"estimated_max_sar": 0,
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"currency": "SAR",
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"notes_ar": "خدمة مجانية. تتطلب اعتماد قبل التسليم.",
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}
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size_mult = {"micro": 0.8, "small": 1.0, "medium": 1.3, "large": 1.7}.get(
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company_size, 1.0,
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)
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urgency_mult = {"normal": 1.0, "rush": 1.3, "asap": 1.5}.get(urgency, 1.0)
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ch_mult = 1.0 + max(0, channels_count - 1) * 0.15
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return {
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"service_id": service_id,
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"estimated_min_sar": round(p_min * size_mult * urgency_mult * ch_mult),
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"estimated_max_sar": round(p_max * size_mult * urgency_mult * ch_mult),
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"currency": "SAR",
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"factors": {
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"company_size": company_size,
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"urgency": urgency,
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"channels_count": channels_count,
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},
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"pricing_model": s.pricing_model,
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}
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def calculate_setup_fee(service_id: str) -> dict[str, Any]:
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"""Suggest a setup fee for monthly services."""
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s = get_service(service_id)
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if s is None or s.pricing_model != "monthly":
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return {"setup_fee_sar": 0, "currency": "SAR"}
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base = s.pricing_min_sar
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return {
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"setup_fee_sar": int(base * 1.0), # ~one month equivalent
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"includes_ar": [
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"ربط القنوات (واتساب/إيميل/تقويم)",
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"استيراد القوائم وتصنيف المصادر",
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"تدريب الفريق على Approval Center",
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"بناء أول Proof Pack",
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],
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"currency": "SAR",
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}
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def calculate_monthly_offer(service_id: str) -> dict[str, Any]:
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"""Return monthly-pricing detail (for monthly services only)."""
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s = get_service(service_id)
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if s is None:
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return {"error": f"unknown service: {service_id}"}
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if s.pricing_model != "monthly":
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return {
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"service_id": service_id,
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"is_monthly": False,
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"notes_ar": "هذه الخدمة ليست شهرية.",
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}
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return {
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"service_id": service_id,
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"is_monthly": True,
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"monthly_sar": s.pricing_min_sar,
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"annual_discount_pct": 15,
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"annual_total_sar": int(s.pricing_min_sar * 12 * 0.85),
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"currency": "SAR",
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}
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def recommend_plan_after_service(
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service_id: str,
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*,
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outcome: dict[str, Any] | None = None,
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) -> dict[str, Any]:
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"""After a service runs, recommend an upgrade plan."""
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s = get_service(service_id)
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if s is None:
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return {"error": f"unknown service: {service_id}"}
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outcome = outcome or {}
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upgrade_targets = list(s.upgrade_path) or ["growth_os_monthly"]
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next_id = upgrade_targets[0]
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next_s = get_service(next_id)
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return {
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"from_service": service_id,
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"recommended_upgrade": next_id,
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"name_ar": next_s.name_ar if next_s else next_id,
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"monthly_sar": next_s.pricing_min_sar if next_s else 0,
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"reason_ar": (
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f"بعد إثبات قيمة {s.name_ar}، الخطوة الطبيعية هي "
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f"الاستمرار مع {next_s.name_ar if next_s else next_id} "
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"للحصول على نتائج شهرية مستمرة."
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),
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}
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