Launch Ops (5 modules) — برج إطلاق الـ Private Beta
- private_beta: 499 SAR × 7-day offer + safety notes + 6-question Arabic FAQ
- demo_flow: 12-minute minute-by-minute Arabic demo + 5 discovery Qs + 6 objection responses + close script
- outreach_messages: 4 segments × 5 prospects = 20 + per-segment Arabic messages + 3-step follow-ups + 6 reply handlers
- go_no_go: 10-gate readiness + 3 critical gates (no_secrets/live_sends_disabled/staging_health) + verdict + next-actions
- launch_scorecard: 11 event types + daily/weekly aggregation + targets (20 outreach/5 replies/3 demos/1 pilot daily)
Revenue Launch (7 modules) — تحويل Dealix إلى دخل
- offer_builder: 4 offers (Private Beta, 499 Pilot, Growth OS Pilot 1.5-3K, Free Case Study) + segment-aware recommend
- pipeline_tracker: 8-stage deterministic pipeline + add/update/summarize + revenue tracking + win rate
- outreach_sequence: re-export single source of truth from launch_ops with revenue-tier wrappers
- demo_closer: re-export from launch_ops
- pilot_delivery: 12-field intake form + 5-phase 24h delivery plan + per-service templates (First 10 / List Intel / Free Diagnostic)
- proof_pack_template: 5-line Arabic client summary + ROI estimate (pipeline_x + closed_won_x) + next-step recommendation (upsell/iterate/extend)
- payment_manual_flow: Moyasar invoice step-by-step (halalas-correct) + Arabic payment-link message + confirmation checklist; NEVER charges via API
Service Tower extensions (2 modules)
- contract_templates: re-export targeting_os contracts + new SLA outline (legal_review_required, PDPL-aware)
- vertical_service_map: 6 verticals (B2B SaaS / agencies / training-consulting / real estate / healthcare-local / retail-ecommerce) with primary+supporting services + buyer roles + common pains + winning offer
Routers (2 new) — 29 endpoints
- /api/v1/launch/* — 11 endpoints (private-beta/offer, demo/flow, outreach/{first-20, message, followup}, go-no-go, readiness, scorecard/{event, daily, weekly, demo})
- /api/v1/revenue-launch/* — 18 endpoints (offers + offers/recommend, outreach/{first-20, followup}, demo-flow, pipeline/{schema, summarize}, pilot-delivery/{intake-form, 24h-plan, first-10, list-intelligence, free-diagnostic}, payment/{invoice-instructions, link-message, confirmation-checklist}, proof-pack/{template, client-summary, next-step})
Tests (2 new files, 56 tests)
- test_launch_ops.py: 25 tests (Private Beta offer essentials + Arabic FAQ; demo flow 12-min structure; first-20 segments × 5; outreach Arabic + drafts only; followup steps differ; reply handlers include unsubscribe; go/no-go critical gates block; scorecard aggregation + verdict)
- test_revenue_launch.py: 31 tests (offers correct prices, no_live_charge=True; segment-aware recommends; pipeline 8 stages + add/update/summarize + win rate; outreach v2 Arabic; intake fields; 24h plan 5 phases; invoice halalas correct; payment confirmation blocks premature delivery; proof pack 5 lines + 3 next-step paths)
Scripts (1 new)
- scripts/launch_readiness_check.py: runs 10 gates locally + optional --staging-url; pretty/JSON output; critical gates determine GO/NO-GO/FIX-THEN-GO verdict
Landing pages (2 new, RTL Arabic)
- list-intelligence.html — List Intelligence service detail (499–1,500 SAR)
- growth-os.html — Growth OS Monthly subscription page (2,999 SAR/month)
Docs (1 new + 1 updated)
- REVENUE_TODAY_PLAYBOOK.md (Arabic) — 12-section playbook: offers, segments, messages, demo, pipeline, 24h delivery, Moyasar manual flow, proof pack, daily targets, go/no-go, what-not-to-do, next-step
- DEALIX_100_PERCENT_LAUNCH_PLAN.md — added §40 Launch Ops + §41 Revenue Launch + §42 Service Tower extensions + §43 Scripts
Test results
- 56/56 new tests pass
- Full suite: 824 passed, 2 skipped (missing API keys, unrelated)
- 0 existing tests broken
Safety integration
- All offers: live_send_allowed=False, no_live_charge=True, approval_required=True
- 10-gate go/no-go BLOCKS launch if no_secrets/live_sends_disabled/staging_health fail
- Moyasar: invoice/payment-link manual only; NEVER calls live charge API
- Payment confirmation checklist blocks delivery before invoice paid status
- All outreach messages: drafts only, follow-ups capped at 3, opt-out honored immediately
- 6 verticals mapped to safe service stacks; LinkedIn always Lead Forms (never scraping)
Integration with previous layers
- Launch Ops uses platform_services tool_gateway, intelligence_layer command_feed, security_curator redaction
- Revenue Launch uses targeting_os contractability + service_tower offers + intelligence_layer simulator
- Pipeline tracker integrates with action_ledger for stage transitions
- Proof Pack template references intelligence_layer proof metrics + service_excellence ROI
Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
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||
|---|---|---|
| .. | ||
| .cursor/rules | ||
| .github | ||
| api | ||
| auto_client_acquisition | ||
| autonomous_growth | ||
| core | ||
| dashboard | ||
| db | ||
| dealix | ||
| docs | ||
| evals | ||
| integrations | ||
| landing | ||
| scripts | ||
| supabase/migrations | ||
| tests | ||
| .dockerignore | ||
| .editorconfig | ||
| .env.example | ||
| .env.staging.example | ||
| .gitignore | ||
| .gitleaks.toml | ||
| .pre-commit-config.yaml | ||
| .secrets.baseline | ||
| CHANGELOG.md | ||
| cli.py | ||
| CODE_OF_CONDUCT.md | ||
| CONTRIBUTING.md | ||
| DEALIX_COMPANY_OPERATIONAL_STATE.md | ||
| DEPLOYMENT.md | ||
| docker-compose.yml | ||
| Dockerfile | ||
| LICENSE | ||
| Makefile | ||
| Procfile | ||
| pyproject.toml | ||
| QUICK_START.md | ||
| railway.json | ||
| railway.toml | ||
| README.ar.md | ||
| README.md | ||
| requirements-dev.txt | ||
| requirements.txt | ||
| SECURITY.md | ||
| v3_app.py | ||
🏢 Dealix — AI Company Saudi
Sovereign, policy-governed Growth & Execution OS for Saudi enterprises
نظام نمو وتنفيذ سيادي محكوم بالسياسات، للشركات السعودية
العربية · English
🚀 Deploy Now · 📦 .env Template · 🎯 Landing · 🗺️ API Map · 🏢 Day 1 Plan
🎯 What's in this repo
Backend — FastAPI + SQLAlchemy 2.0 async + Postgres. 13 routers / 102 endpoints. See API_MAP.md.
Lead Machine — Provider adapter chains for Search / Maps / Crawler / Tech / EmailIntel that fall back gracefully when env keys are missing. See PROVIDER_ADAPTERS.md.
Data Lake + Lead Graph — 7-table compliant ingestion: raw_lead_imports → raw_lead_rows → accounts → contacts → signals → lead_scores → data_suppression_list. PDPL-aware (allowed_use, consent_status, opt_out, risk_level mandatory per row). See DATA_LAKE_PLAYBOOK.md.
Frontend — Static landing on GitHub Pages + interactive dashboard with live Saudi Lead Engine demo. See landing/.
Day-1 Operating Kit — 287 outreach-ready Saudi B2B accounts pre-built across 7 segments (real-estate / construction / hospitality / events / food / logistics / SaaS / agency). Pricing ladder + Pilot offer + Partner model + Channel templates. See docs/business/.
⚡ Quick Deploy
Any Docker-capable platform works. See DEPLOYMENT.md for Railway, Render, Fly.io, Heroku, DigitalOcean, AWS, self-hosted.
# Local
docker build -t dealix .
cp .env.example .env # edit with real values
docker run -p 8000:8000 --env-file .env dealix
curl localhost:8000/health
Public endpoints (no auth): /health, /api/v1/public/demo-request, /api/v1/pricing/plans, /api/v1/checkout, /api/v1/webhooks/moyasar
🌟 One-line definition
Dealix is a sovereign, policy-governed Growth & Execution OS for Saudi enterprises. It combines agentic intelligence, deterministic execution, approval controls, and executive observability to drive revenue, partnerships, expansion, and strategic operations with enterprise-grade trust.
It is not a CRM, not a chatbot, not a sales automation tool.
🧭 The Prime Operating Rule
AI explores, analyzes, and recommends. Deterministic workflows execute. Humans approve critical moves.
No agent makes an external commitment on its own. No critical output leaves the system without being structured, evidence-backed, policy-evaluated, and (where required) human-approved.
🧱 The six OS tracks
- Revenue OS — lead to close, pipeline, forecasting
- Partnership OS — partner discovery, joint pursuits, co-sell
- Corporate Development / M&A OS — sourcing, diligence, integration
- Expansion OS — new-market entry, localization
- PMI / Strategic PMO OS — post-merger integration, cross-BU initiatives
- Trust, Policy & Executive Governance OS — controls, approvals, risk, audit
🏗️ Five mandatory planes
Every feature lives in exactly one plane. Crossing planes happens via contracts, never via shared memory or direct calls.
| Plane | Responsibility | Module |
|---|---|---|
| Decision | Agents: reasoning, synthesis, recommendation, evidence assembly | auto_client_acquisition/, autonomous_growth/, core/agents/ |
| Execution | Durable workflows, retries, compensation, external commitments | auto_client_acquisition/pipeline.py, dealix/execution/ |
| Trust | Policy, approval, audit, tool verification, evidence packs | dealix/trust/ |
| Data | Operational source of truth, semantic metrics, lineage | db/, integrations/ |
| Operating | Repo governance, CI/CD, releases, SDLC security | .github/, Dockerfile, Makefile |
🛡️ What makes this Tier-1
1. Structured outputs with classifications
Every critical agent output is a validated DecisionOutput (Pydantic + JSON Schema) carrying:
- Approval class (A0–A3): who must approve
- Reversibility class (R0–R3): how hard to undo
- Sensitivity class (S0–S3): data/impact risk
2. Trust Plane as a non-bypassable overlay
Every NextAction runs through a PolicyEvaluator that returns ALLOW / DENY / ESCALATE. Escalations create ApprovalRequests with TTL + multi-approver support. Every step is audited.
3. Never-auto-execute list
Hardcoded in dealix/classifications/NEVER_AUTO_EXECUTE: pricing commits, contract changes, NDAs, payment terms, regulator comms, sensitive data exports — these cannot bypass human approval, regardless of other signals.
4. Evidence packs on high-stakes decisions
A2+/R3/S3 decisions cannot be constructed without evidence — Pydantic validator enforces it. Every pack ships with sources, tool calls (intended vs actual), prompts used, model versions, and a bilingual AR/EN board-grade memo.
5. No-overclaim register
Every public product claim is tracked in dealix/registers/no_overclaim.yaml with status (Production / Partial / Pilot / Planned) and evidence paths.
6. Saudi-native from day one
Not localization — Gulf business register Arabic, SAR pricing tiers, Riyadh timezone awareness, PDPL lawful-basis enforcement via policy rules, NCA ECC/DCC/CCC mapping in dealix/registers/compliance_saudi.yaml.
✨ Core technical features
- 🧠 Multi-LLM routing with fallback — Claude, Gemini, Groq, DeepSeek, GLM, OpenAI. Task → best provider → auto-fallback on failure. Per-provider usage tracking.
- 🤖 15+ production agents — typed I/O, structured logging, graceful degradation, 63 tests.
- 🌍 First-class bilingual AR/EN — detection, routing (Arabic → GLM), content generation, sales scripts, docs.
- 🔒 Security-first —
.env-only config,SecretStreverywhere, gitleaks + detect-secrets + trufflehog + bandit in pre-commit AND CI, webhook HMAC verification, non-root Docker, ToS-safe LinkedIn. - 🐳 Cloud-ready — multi-stage Dockerfile, docker-compose stack (Postgres + Redis + Mongo), GitHub Actions CI/CD, GHCR image push on release tags.
- 📊 Observable — structlog JSON logs in prod, request IDs, per-provider LLM usage metrics, optional Langfuse integration.
🏗️ Architecture
graph TB
subgraph Clients
W[Website Forms]
WA[WhatsApp Business]
E[Email]
end
subgraph Gateway["FastAPI Gateway"]
R[6 routers + middleware]
end
subgraph Decision["Decision Plane — agents"]
I[Intake] --> P[Pain Extract]
P --> IC[ICP Match]
IC --> Q[Qualification]
end
subgraph Trust["Trust Plane — NON-BYPASSABLE"]
POL[Policy Evaluator]
APR[Approval Center]
AUD[Audit Sink]
TV[Tool Verification Ledger]
end
subgraph Execution["Execution Plane — deterministic"]
CRM[HubSpot sync]
BK[Booking]
PS[Proposal send]
end
subgraph LLM["LLM Router — fallback"]
CL[Claude]
GM[Gemini]
GQ[Groq]
DS[DeepSeek]
GL[GLM]
end
Clients --> Gateway
Gateway --> Decision
Decision --> Trust
Trust -->|ALLOW| Execution
Trust -->|ESCALATE| HUMAN[Human approver]
HUMAN --> Execution
Decision --> LLM
Trust --> AUD
Full blueprint: docs/blueprint/master-architecture.md.
🚀 Quick start
git clone https://github.com/YOUR-ORG/ai-company-saudi.git
cd ai-company-saudi
make setup
# edit .env, then:
make run
# → http://localhost:8000/docs
Full stack (app + Postgres + Redis + Mongo):
make docker-up
Try the governed pipeline
curl -X POST http://localhost:8000/api/v1/leads \
-H "Content-Type: application/json" \
-d '{
"company": "شركة التقنية المتقدمة",
"name": "أحمد محمد",
"email": "ahmed@example.sa",
"phone": "+966501234567",
"sector": "technology",
"region": "Saudi Arabia",
"budget": 50000,
"message": "نحتاج نظام AI لإدارة المبيعات"
}'
Use the GovernedPipeline directly (shows the governance layer)
import asyncio
from dealix.execution import GovernedPipeline
async def main():
gp = GovernedPipeline()
result = await gp.run(payload={
"company": "...",
"name": "...",
"message": "..."
})
print(f"Decisions: {len(result.decisions)}")
print(f"Policy results: {len(result.policy_results)}")
print(f"Approval requests: {len(result.approval_requests)}")
print(f"Audit trail: {len(result.audit_trail)} entries")
asyncio.run(main())
📚 The twelve Master Documents
All under dealix/masters/ and dealix/registers/:
- Master Architecture Blueprint — canonical source of truth
- AI Operating Constitution — binding rules
- Trust Fabric Specification
- Execution Fabric Specification
- Repo Operating Pack
- 90-Day Execution Matrix
- Saudi Compliance Register — PDPL + NCA + AI governance
- Technology Radar
- Incident & Rollback Runbook
- Release Readiness Checklist
- No-Overclaim Register — every public claim tracked
- Evidence Pack Specification
🧪 Testing
make test # 63 tests, all passing
Tests include: intake, ICP matcher, pain extractor, model router, API endpoints, full Phase 8 pipeline, Dealix contracts (with high-stakes validation), Trust Plane (policy + approval + audit + tool verification), Governed pipeline end-to-end.
🧰 Tech stack
| Layer | Choice | Status |
|---|---|---|
| Language | Python 3.11 / 3.12 | ADOPT |
| Framework | FastAPI 0.115 + Uvicorn | ADOPT |
| Validation | Pydantic v2 + pydantic-settings | ADOPT |
| Contracts | JSON Schema + CloudEvents 1.0 | ADOPT |
| DB | PostgreSQL 16 + pgvector | ADOPT |
| LLM | Claude, Gemini, Groq, DeepSeek, GLM, OpenAI fallback | ADOPT |
| Execution | In-process → LangGraph → Temporal spike | TRIAL→ADOPT |
| Trust — Policy | In-process → OPA/Rego | TRIAL |
| Trust — AuthZ | In-process → OpenFGA | TRIAL |
| Trust — Identity | local → Keycloak | TRIAL |
| Trust — Secrets | .env + SecretStr → Vault |
TRIAL |
| Observability | structlog → OpenTelemetry | TRIAL |
| CI/CD | GitHub Actions + rulesets + OIDC | ADOPT |
Full radar: dealix/registers/technology_radar.yaml.
📊 Phase 8 — Acquisition agents
All 9 agents + pipeline. Every output lifts to a DecisionOutput via dealix.contracts.builders.
| Agent | Classification | Role |
|---|---|---|
| Intake | A0/R0/S2 | Multi-source lead capture, normalization, dedup |
| ICP Matcher | A0/R0/S1 | 5-dim weighted Fit scoring with tier A/B/C/D |
| Pain Extractor | A0/R0/S1 | Hybrid keyword + LLM pain extraction (AR+EN) |
| Qualification | A0/R0/S1 | BANT questions, status advancement |
| Booking | A1/R1/S2 | Calendly → Google Calendar → manual (requires approval) |
| CRM | A0→A1/R1/S2 | HubSpot contact upsert (A0) + deal create (A1) |
| Proposal draft | A0/R0/S2 | Claude-authored, region-aware pricing |
| Proposal send | A2/R2/S2 | Gated — requires manager + legal approval |
| Outreach | A1/R2/S2 | Bilingual cold openers — gated |
| Follow-up | A1/R2/S2 | Cadence-based — gated |
📈 Phase 9 — Growth agents
| Agent | Role |
|---|---|
| Sector Intel | 12 Saudi sectors with curated market size, growth, AI readiness |
| Content Creator | Bilingual articles, LinkedIn, case studies, newsletters |
| Distribution | Multi-channel scheduling (Riyadh timezone) |
| Enrichment | Domain + LLM-based lead enrichment |
| Competitor Monitor | Positioning, pricing hints, counter-moves |
| Market Research | Gemini-powered research with bullet findings |
🔒 Security
.env-only config viapydantic-settings;SecretStron every sensitive value- Pre-commit:
gitleaks,detect-secrets,bandit,hadolint - CI: re-runs the above +
trufflehogon every push and PR - Webhook HMAC verification (WhatsApp)
- Non-root Docker container with healthcheck
- LinkedIn integration disabled by default (ToS compliance)
- See SECURITY.md for reporting vulnerabilities
🇸🇦 Saudi compliance
Designed from inception for:
- PDPL — lawful-basis register, retention schedule, breach response, DPO assessment, cross-border transfer posture
- NCA ECC 2-2024 — Essential Cybersecurity Controls
- NCA DCC-1:2022 — Data Cybersecurity Controls
- NCA CCC 2:2024 — Cloud Cybersecurity Controls
- NIST AI RMF 1.0 + OWASP Top 10 for LLM Applications
Full register: dealix/registers/compliance_saudi.yaml.
🤝 Contributing
See CONTRIBUTING.md and Repo Operating Pack. By participating you agree to the Code of Conduct.
📜 License
MIT — see LICENSE.