system-prompts-and-models-o.../dealix/auto_client_acquisition/business/market_positioning.py
2026-05-01 14:03:52 +03:00

115 lines
5.3 KiB
Python

"""Competitive positioning — deterministic reference data."""
from __future__ import annotations
from typing import Any, Literal
Segment = Literal["founder", "sme", "enterprise", "agency"]
def compare_competitors() -> list[dict[str, Any]]:
"""High-level comparison; not exhaustive feature matrices."""
return [
{
"name": "HubSpot",
"strengths": ["Wide CRM/marketing suite", "AI + context narrative (2026)"],
"weaknesses_sa_gcc": ["Not Arabic-native operator", "Generic B2B, not Saudi revenue graph"],
"dealix_wins": ["Arabic Chief of Staff", "PDPL-first posture", "WhatsApp approval-native flows"],
"do_not_copy": ["Boil-the-ocean suite creep"],
"borrow": ["Context-rich AI positioning", "agent + deal progression story"],
},
{
"name": "Salesforce",
"strengths": ["Enterprise platform depth"],
"weaknesses_sa_gcc": ["Heavy ops", "Slow founder-led adoption", "Arabic UX gap"],
"dealix_wins": ["Founder speed", "Saudi signal packs", "Outcome pricing option"],
"do_not_copy": ["Customization trap without outcomes"],
"borrow": ["Account-centric revenue thinking"],
},
{
"name": "Gong",
"strengths": ["Revenue intelligence", "expanding to enablement + AM (Mission Andromeda narrative)"],
"weaknesses_sa_gcc": ["Call-centric origins", "Arabic market nuance"],
"dealix_wins": ["WhatsApp-first reality", "why-now radar + Arabic drafts"],
"do_not_copy": ["Recording-heavy compliance risk without clear PDPL story"],
"borrow": ["Revenue OS narrative breadth beyond raw calls"],
},
{
"name": "Apollo / ZoomInfo",
"strengths": ["Prospecting data scale"],
"weaknesses_sa_gcc": ["Cold outreach culture", "Compliance friction in GCC"],
"dealix_wins": ["Approval gates", "contactability OS", "Saudi context"],
"do_not_copy": ["Spray-and-pray automation"],
"borrow": ["Structured prospect lists as input, not autopilot"],
},
{
"name": "Zoho / Odoo",
"strengths": ["Price + ERP breadth"],
"weaknesses_sa_gcc": ["Not a revenue memory + operator system"],
"dealix_wins": ["Strategic operator + proof pack + market radar"],
"do_not_copy": ["ERP generalism as core story"],
"borrow": ["SMB packaging discipline"],
},
{
"name": "WhatsApp automation tools",
"strengths": ["Channel reach"],
"weaknesses_sa_gcc": ["Cold spam risk", "weak PDPL story"],
"dealix_wins": ["Opt-in + approval + audit", "Arabic relationship operator"],
"do_not_copy": ["Auto-send cold campaigns"],
"borrow": ["Interactive buttons — max 3 per message; two-step flows"],
},
{
"name": "Boardy-style intro tools",
"strengths": ["Accept/skip UX for intros"],
"weaknesses_sa_gcc": ["Limited Saudi B2B + revenue proof loop"],
"dealix_wins": ["Revenue memory + command center + compliance + Arabic"],
"do_not_copy": ["Shallow CRM replacement claims"],
"borrow": ["Relationship card UX patterns"],
},
{
"name": "SocraticCode-style indexing",
"strengths": ["Repo understanding"],
"weaknesses_sa_gcc": ["Not revenue + market + Arabic operator"],
"dealix_wins": ["Project intelligence + strategic memory + GTM"],
"do_not_copy": ["Dev-only scope"],
"borrow": ["Chunking + local index before vectors"],
},
]
def dealix_differentiators() -> list[str]:
return [
"Saudi-first GTM context",
"Arabic-first personal operator",
"WhatsApp-first but compliance-safe",
"Why-now market signals",
"Project intelligence + strategic memory",
"Revenue memory",
"Agent approval flows",
"PDPL-aware contactability",
"Outcome / performance packaging option",
"Founder daily brief",
"Vertical playbooks",
"Relationship-to-revenue workflow",
]
def positioning_statement(segment: Segment) -> str:
statements: dict[Segment, str] = {
"founder": (
"Dealix هو نظام إيرادات B2B سعودي مع مشغّل استراتيجي عربي: يومياً يقول لك ماذا يهم، "
"من تكلّم، ماذا تقول، وما يحتاج موافقة قبل أي إرسال خارجي."
),
"sme": (
"Dealix يربط إشارات السوق السعودية بقرارات المبيعات والمتابعة عبر واتساب وبريد "
"بمسارات موافقة وتتبع عائد."
),
"enterprise": (
"Dealix للمؤسسات: حوكمة، تكاملات، ذاكرة مشروع/إيرادات، ووكلاء آمنون مع سياسات واضحة وSSO عند النشر الخاص."
),
"agency": (
"لوكالات النمو: تنفذون التطبيق والتدريب، وDealix يبقى منصة الاشتراك مع حزمة أداء اختيارية مُعرّفة تعاقدياً."
),
}
return statements.get(segment, statements["founder"])