# Dealix — Data Room Index

> الفهرس الكامل لـ due diligence للـ seed round. كل ملف في Dealix منظّم هنا للمستثمرين.

**آخر تحديث**: أبريل 2026 | **الحالة**: Ready for DD

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## 🗂️ هيكل الـ Data Room

```
Dealix Data Room/
├── 01_Company_Overview/
├── 02_Product/
├── 03_Technology/
├── 04_Business_Metrics/
├── 05_Financial/
├── 06_Legal/
├── 07_Team/
├── 08_Market_Research/
└── 09_References/
```

---

## 📁 01_Company_Overview

| الملف | المصدر | الحالة |
|-------|---------|--------|
| Pitch Deck (15 slides) | `dealix_pitch_deck.md` | ✅ |
| One-pager | `dealix_onepager.html` | ✅ |
| Company Profile (AR) | `dealix_company_profile_ar.md` | ✅ |
| Company Profile (EN) | `dealix_company_profile_en.md` | ✅ |
| Master Playbook | `DEALIX_MASTER_PLAYBOOK.md` | ✅ |
| Vision & Mission | Section في Playbook | ✅ |
| Org Chart | `dealix_hiring_plan.md` | ✅ |

---

## 📁 02_Product

| الملف | المصدر | الحالة |
|-------|---------|--------|
| Product Roadmap | `dealix_product_roadmap.md` | ✅ |
| Demo Video (3min) | `dealix_video_scripts.md` | 🟡 قيد التصوير |
| Demo Video (10min tech) | `dealix_video_scripts.md` | 🟡 قيد التصوير |
| Live Demo Access | app.dealix.sa (test account) | ✅ |
| Product Screenshots | `/assets/screenshots/` | ✅ |
| Feature Matrix | Slide 7 من pitch deck | ✅ |
| Customer Journey | Section في onboarding.md | ✅ |

---

## 📁 03_Technology

| الملف | المصدر | الحالة |
|-------|---------|--------|
| Architecture Diagram | `/docs/architecture.md` | ✅ |
| Tech Stack Document | Section في roadmap | ✅ |
| Security FAQ | `dealix_security_faq.md` | ✅ |
| SOC 2 Readiness Plan | Q3 2026 roadmap | 🟡 |
| API Documentation | `https://api.dealix.sa/docs` | ✅ |
| Infrastructure (Railway + AWS) | Railway project ID مشترك | ✅ |
| Monitoring (Sentry + Uptime) | `sentry_setup.md`, `uptime_robot_setup.md` | ✅ |
| CI/CD Pipeline | GitHub Actions workflows | ✅ |
| Open Source Licenses | `/LICENSE` + `THIRD_PARTY.md` | ✅ |

---

## 📁 04_Business_Metrics

| الملف | المصدر | الحالة |
|-------|---------|--------|
| KPI Framework | `dealix_kpi_framework.md` | ✅ |
| Weekly Scorecard | Google Sheet (live) | ✅ |
| MRR Growth Chart | 6 أسابيع history | 🟡 |
| Churn Analysis | قيد البناء (بعد 10 عملاء) | 🔴 |
| NPS Results | قيد التجميع | 🔴 |
| Unit Economics | Slide 9 من pitch deck | ✅ |
| Customer Acquisition Channels | `kpi_framework.md` | ✅ |
| Cohort Analysis | Q3 2026 (بعد 50 عميل) | 🔴 |

---

## 📁 05_Financial

| الملف | المصدر | الحالة |
|-------|---------|--------|
| P&L (12 months forward) | `dealix_financial_model.md` | ✅ |
| Cash Flow Projection | نفس الملف، Sheet 2 | ✅ |
| Burn Rate History (6mo) | Excel + bank statements | ✅ |
| Unit Economics Deep Dive | `dealix_financial_model.md` | ✅ |
| Pricing Strategy | `battlecards.md` + slide 8 | ✅ |
| Revenue by Tier | KPI dashboard | ✅ |
| CAC/LTV Analysis | `kpi_framework.md` | ✅ |
| Bank Statements (6mo) | الراجحي + STC Pay | ✅ |
| Moyasar Transaction History | CSV export | ✅ |
| Tax Compliance (ZATCA) | قيد التسجيل | 🟡 |

---

## 📁 06_Legal

| الملف | المصدر | الحالة |
|-------|---------|--------|
| Commercial Registration (CR) | قيد التسجيل LLC | 🟡 |
| VAT Registration | بعد LLC | 🔴 |
| Terms of Service (AR) | `dealix_terms_of_service_ar.md` | ✅ |
| Privacy Policy (AR) | `dealix_privacy_policy_ar.md` | ✅ |
| Customer Pilot Agreement | `dealix_pilot_agreement.md` | ✅ |
| Enterprise Master Agreement | `dealix_enterprise_proposal.md` | ✅ |
| Employee Contracts (template) | قيد الصياغة | 🟡 |
| IP Assignment Agreement | template جاهز | ✅ |
| NDA Template | مطلوب قبل مشاركة الـ data room | ✅ |
| Founder Equity Agreement | قيد الصياغة | 🟡 |
| Stock Option Plan (ESOP) | بعد Hire #1 | 🔴 |
| SAFE Template | Y Combinator MFN SAFE | ✅ |

---

## 📁 07_Team

| الملف | المصدر | الحالة |
|-------|---------|--------|
| Founder Bio (Sami) | في company profile | ✅ |
| Hiring Plan (12mo) | `dealix_hiring_plan.md` | ✅ |
| Key Hires Pipeline | Notion (shared on request) | ✅ |
| Advisor List | 3 advisors confirmed | 🟡 |
| Team Culture Document | قيد الكتابة | 🟡 |
| Equity Allocation Plan | في hiring_plan.md | ✅ |

---

## 📁 08_Market_Research

| الملف | المصدر | الحالة |
|-------|---------|--------|
| TAM/SAM/SOM Analysis | Slide 5 من pitch deck | ✅ |
| Competitive Landscape | `dealix_battlecards.md` | ✅ |
| Investor FAQ | `dealix_investor_faq.md` | ✅ |
| Market Trends Report | Sources: Magnitt, MAGNiTT MENA 2025 | ✅ |
| SMEs Survey (50 respondents) | Google Forms results | 🟡 |
| Regulatory Environment | Section في saudi_business_setup | ✅ |
| Vision 2030 Alignment | Section في pitch deck | ✅ |

---

## 📁 09_References

| النوع | العدد | الوصول |
|-------|------|--------|
| Customer References | 3 (يُفصحون على request) | ✅ |
| Beta User Testimonials | 7 | ✅ |
| Industry Expert Endorsements | 2 (غرفة الرياض، محاسب معتمد) | 🟡 |
| Media Mentions | 1 (مقابلة بودكاست Q2 2026) | 🟡 |

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## 🔐 Access Control

### المستويات
1. **Public** (على الموقع): pitch deck (short), one-pager
2. **Tier 1 (NDA required)**: financial model, battlecards, customer list
3. **Tier 2 (Term Sheet signed)**: code repo read-access, bank statements, contracts

### كيفية الطلب
1. Lead VC يُرسل NDA signed → Sami يوقّع → share Google Drive link
2. Link يعطي 14 يوم view access (بعدها يُلغى تلقائياً)
3. جميع التنزيلات مسجّلة + watermarked بـ VC firm name

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## 📊 DD Checklist (القائمة النهائية قبل Close)

### قبل Term Sheet
- [ ] Pitch deck (15 slides)
- [ ] Financial model (Excel)
- [ ] Product demo (live + recorded)
- [ ] 3 customer references
- [ ] Founder background check
- [ ] Cap table current + post-money

### بعد Term Sheet
- [ ] CR + VAT registrations
- [ ] All customer contracts
- [ ] Code repo access (read-only)
- [ ] Bank statements (6mo)
- [ ] Tax filings (if any)
- [ ] IP assignments signed
- [ ] SAFE/Shareholder agreement drafts
- [ ] Legal counsel contact (buyer + seller)

### قبل Close
- [ ] Final docs reviewed by both legal teams
- [ ] Wire instructions verified
- [ ] Board composition agreed (seed: observer rights فقط)
- [ ] Information rights clause signed
- [ ] Anti-dilution provisions clear

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## 🚨 Known Gaps (النواقص الحالية)

نعرض النواقص بصراحة — المستثمر الذكي يقيّم الـ transparency.

### Gap 1: عدد العملاء الحالي محدود
- **الحالي**: 3 عملاء paid + 7 pilots
- **الـ mitigation**: traction 40% MoM + pipeline قوي
- **الحل بعد الـ seed**: Hire #2 (Sales Lead) يسرّع

### Gap 2: Compliance incomplete
- **الحالي**: CR pending، VAT pending
- **الـ mitigation**: ZATCA integration جاهز تقنياً، التسجيل إداري فقط
- **الحل**: قبل Term Sheet

### Gap 3: Solo founder
- **الـ mitigation**: 2 CTO candidates في final interview
- **الحل**: Co-founder يُعلن قبل Close

### Gap 4: No formal audit yet
- **الـ mitigation**: Big 4 غالي لشركة pre-revenue. نستخدم محاسب معتمد سعودي.
- **الحل**: Deloitte/PwC بعد Series A

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## 📞 التواصل

- **Founder**: Sami Al-Assiri
- **Email**: sami.assiri11@gmail.com
- **Preferred Contact Hours**: الأحد-الخميس 9 ص - 6 م AST
- **Legal Counsel**: (سيُحدّد بعد Term Sheet)
- **Auditor**: (سيُعيّن بعد LLC)

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**Dealix — Organized. Transparent. Ready for capital.**